Sun Power Energy

Founded in Iași, Romania in January 2021, the mission of Sun Power Energy is to promote a more sustainable life style with the help of solar energy, offering audit, installation and maintenance solutions for complete photovoltaic systems.

scope of work

Our mission was to help the Sun Power Energy team to define their Branding Strategy and work together on the communication materials, the presentation website and the social media component, thus developing a clear, integrated vision for the entire project.

Brand strategy & brand materials

We began by defining the Personas and creating the Brand Strategy, after which we proposed the visual directions for future communication efforts. After the direction was chosen, we developed the visual materials for various Brand touchpoints: business cards, cover letters, custom folder, technical vehicles, work attire, totems and directional signs.

ux/ui design

The goal of the presentation website was to educate the audience about solar energy, photovoltaic panels and the benefits of prosumers (both households and businesses). In addition, we wanted to offer visitors an integrated learning experience whish would be easy to understand and navigate, both on desktop and mobile.

social media strategy

The social media communication strategy is based on a mix of posts (videos, motion graphics) which offer detailed information about renewable (solar) energy and the benefits it offers to both prosumers and the environment.

sun power Energy

scope of work

Brand strategy & brand materials

ux/ui design

social media strategy

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