Our mission was to transform S.C. Imparat S.R.L. into a new brand which would be attractive, relevant and easily recognizable among both the current public and the future one: the end-user which will use the paints and plasters in creative DIY projects.
Analyzing the main buyer persona profiles and the need which the new products resolve, we came up with the Delicious Souvenirs concept. Thus, we managed to position the candy boxes as an ideal gift for those you love as well as an excellent offering for those who want to impress.
De la proiecte de extensie de brand, evenimente de lansare, strategii de marketing și campanii sezoniere, la copy writing, graphic și digital design.
Vezi cele mai noi proiecte în care ne-am implicat.